Indonesia

Create social impact, wear the difference.

From a local football team without shirts to the origin of Belanesia — and a mission that continues to grow every quarter.

Charity football shirts
Shirts in Indonesia

Together we make an impact

We believe our growth should also mean something for others. That is why every quarter we support a local initiative for underprivileged children in Indonesia.

Every child there receives their own shirt and a set of footballs. For many of them, it is the first time they have something shared with their friends, wear the same outfit, and truly feel like a team.

Seeing their faces when they check out each other's new kit, kick a ball together, and celebrate a goal like we used to, reminds us every time that making shirts is fun, but these are the moments that really matter.

Together we do not just make beautiful shirts, we help make change possible.

Handing out shirts at school
Handing out shirts at school

More than just a shirt

We know shirts are great, but school and education are what really help children move forward and create opportunities. That is why we ask the orphanages beforehand which school supplies they need most.

We give books, notebooks, pens, and other school supplies together with the shirts. It sounds simple, but even these small things are often unaffordable and can make a real difference. School and language are keys to opportunity.

Handing out shirts at school

Our dream: the Belanesia school

Our long-term dream is to start or fund a Belanesia school where children from the neighborhood can learn English for free, next to a small football pitch.

So they can create opportunities on and off the pitch, and chase their dreams just like we do. Your shirt is not only used for sport, it also helps us move step by step toward that dream.

Our mission

Our mission is simple: create something beautiful and do something good at the same time.

Handing out shirts at school

How it started

Our roots are in Indonesia. My grandfather came from there, and I also lived there for a while. We played football with local friends, and the team needed new shirts. There was no money, so we needed a sponsor. At the time I worked as a gardener, and with our gardening logo on the shirts, the sponsor was sorted and the kit was paid for.

Playing football in Indonesia
Playing football in Indonesia

We designed a home and away shirt, and before long our team was playing in them. We also decided to design a shirt as a surprise for our friends in the Netherlands. That went down well too, and more and more people started asking if we could make something for them.

That is how a football team in Indonesia grew into a custom sportswear company in the Netherlands. The name comes from that story too: a combination of Belanda (the Netherlands) and Indonesia.

Football team wearing Belanesia shirts
Football team wearing Belanesia shirts

Quality above all

We only make products we would want to wear ourselves. That means comfortable fabrics, a strong fit, colors that last, and finishing that stands up over time. A shirt with a story should also feel good and last long.

We work with reliable suppliers and pay attention to every detail.

Sjors van den Hoogen

Sjors van den Hoogen

Founder Belanesia

Signature of Sjors van den Hoogen

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